Partner news

This week’s Partner News is highlighted by Humanist Hospitality partnering with Tambourine for the creation of hotel websites and other media; Cendyn being named a top-five innovator in hospitality technology in a recent h2c study; and Prince Organization’s Sunny Tolani highlighting the upcoming International Women’s Day. Read about all that and more below.

Humanist Hospitality partners with Tambourine
Humanist Hospitality, an operator of leading hospitality brands and a wholly owned subsidiary of Vision Hospitality Group, has partnered with Tambourine, the Fort Lauderdale, FL-headquartered digital marketing technology company serving hotels, resorts and tourism destinations worldwide, for the creation and management of its custom hotel websites, social media presence and media strategy.

“We have a deep respect and admiration for Humanist Hospitality’s people-first approach,” said Rafael Cardozo, founder/CEO, Tambourine. ”The experiences they’ve crafted are truly cutting edge and channel the unique, immersive story of each destination in a way that really resonates with modern travelers.”

The partnership will cover four properties and seven restaurants, including The Edwin Hotel, The Grady Hotel, Kinley Chattanooga Southside and Kinley Cincinnati Downtown, as well as Bar Peri, Provisions Chattanooga, Whiskey Thief Chattanooga, Whitebird, WXYZ Rooftop Bar and Restaurant, Wild Swann and Hook & Eye, guiding Humanist Hospitality’s growing collection of experience-focused destinations.

“As visionaries and innovators, we needed to collaborate with an organization who understands today’s landscape, but more importantly, today’s user,” said Lynn Mucciano, VP, sales & marketing, Humanist Hospitality. “It’s more than crafting the right message—it’s about connecting with the right person at the right time. Tambourine allows us to do just that, as we continue focusing our efforts on expanding our presence and portfolio. We’re eager to see it all come to life.”

Cendyn named a top five innovator in hospitality technology
Cendyn has been named one of the top five innovators in hospitality technology. A recent study by h2c evaluated the state of technology across automated personalization (AP), artificial intelligence (AI) and machine learning (ML) by surveying 86 hotel chains from around the world. The findings highlight the leading technology platforms, including Cendyn, that are championing for a better future for the industry.

Together, the 86 hotel chains included in the study represent more than 25,000 properties in Europe, the Middle East, Africa, Asia and the Americas. While the results confirm that the adoption of these technologies is lagging, the study showed where hoteliers are finding the solutions they need. The hoteliers ranked some of the top hospitality technology providers in the industry, providing insight on who they feel are the most innovative.

“At a time when hoteliers are being forced to do more with less and consumer expectations are at an all-time high, automated personalization, artificial intelligence and machine learning can help drive automation and personalization, leading to loyalty and profitable revenue growth,” said Tim Sullivan, CEO/president, Cendyn. “We’re thrilled that hoteliers from across the globe have identified us as a top innovator for the industry. Hotels are looking for strategic technology partners who can provide them with the scale, reach and stability to drive efficiencies and performance as the industry returns to recovery and growth. Cendyn is that partner.”

A word from Prince Organization’s Sunny Tolani
“As the COVID-19 pandemic continues to impact the globe, it has dealt a striking blow to working women, much more so to our working ‘essential’ hospitality women to the extent that their very health hangs in the balance. Women have worked hard to advance in the workplace, but the pandemic is unraveling these hard-fought gains. Women are now significantly more burned out than ever, even more than men—which can take a huge toll on their physical and mental health. Women represent the majority of…caregivers for children and adults, creating immense pressure and leading some to downshift their career or leave the workforce entirely.

“March 8 is International Women’s Day, a day that has been used for more than a century to build awareness of the need for gender parity. The pandemic has made it obvious that we need to prioritize the role of health in achieving that vision of equity, including in our workforces.

“At Prince Organization, we are giving our hourly wage women employees paid time off on March 8. We are encouraging them to use that day to make a commitment to their own health and the health of the women and children in their lives, which can include going to the doctor, taking stock of their own well-being or reflecting on how to make a change for women’s health overall. We are working to create a healthier every day for every woman and, like every year, will use International Women’s Day this year to pause, reflect and strengthen our commitment to that vision. Like the years before, we continue to give our employees paid time off to vote, urging them to uphold virtues of respect and dignity as we continue to push for social, racial justice and equality.

“We invite our fellow hoteliers and readers of Hotel Business to join in adopting initiatives that help women prioritize their health. This could be creating additional time off dedicated to helping your employees attend to their health or ensuring your organization’s benefits and policies address the unique needs of women. As hoteliers and business leaders, we can make a change to improve the health of women.”

Dusit International selects Duetto
Dusit International, one of Thailand’s leading hotel and property development companies, has partnered with Duetto to bring cloud-based revenue optimization to its portfolio in Asia-Pacific and the Middle East.

Dusit will implement Duetto’s Revenue Strategy Platform for 21 of its properties totaling 6,000 rooms in the regions, with more to be added in the future.

All 21 properties will now operate Duetto’s GameChanger application, enabling the team to price unlimited segments, channels, and room types in real-time. The ScoreBoard business intelligence tool will enable the Dusit revenue team to build forecasts and budgets in minutes, based on real-time data sets. And the BlockBuster application for contracted-business optimization will help Dusit prepare for the return of contract business.

Mumford Company completes sale of Sheraton Louisville Riverside Hotel
Mumford Company, a full-service hotel advisory firm since 1978, represented affiliates of Sotherly Hotels Inc. in the sale of the Sheraton Louisville Riverside Hotel located in Jeffersonville, IN. The purchaser, Riverside Hotel LLC, is a partnership of two multi-unit hotel ownership groups with holdings across the eastern half of the U.S., including several existing assets in the metro Louisville market.

The Sheraton is a 180-key, full-service property situated near the banks of the Ohio River. The new ownership group plans to continue the Sheraton franchise affiliation with an extensive renovation program as well as retaining Our Town Hospitality in its management capacity in an effort to capitalize on the growth currently being experienced in the Jeffersonville submarket.

David B. Mumford, senior principal in the firm’s Newport News, RI, headquarters, along with Burton Brooks, principal in Mumford Company’s Georgia office and George Arvanitis, managing director – Midwest in the firm’s Chicago office worked to bring this transaction to close.