Life House has been chosen to manage the The Darby in Beach Lake, PA. Avi Kravitz, cofounder/CEO, Norman & Jules toy store, is reimagining the hotel as a passion project and investment in the local community.
The key to Life House’s strategy for the property is spotlighting its unique offerings, particularly the forthcoming pool and fresh F&B concept, according to the operator. Drawing from Kravitz’s background in branding, Life House plans to drive bottom-line revenue through technological solutions and a “sharp” revenue management approach. This includes a strategic online presence, search engine marketing and maximizing repeat guests—a segment contributing notably to the hotel’s business.
“We are impressed with Mr. Kravitz’s The Darby creation and understand the challenges associated with creating a hotel vision and subsequently executing on it,” Rami Zeidan, CEO, Life House, shared. “We love to help owners who share this passion for the creative, but don’t have the expertise or tools, to bring it to life and we’re pleased to be chosen as stewards of Mr. Kravitz’s vision.”
The management will oversee a “lean, yet capable, team” to ensure efficient operations tailored to The Darby’s specific needs. Their streamlined approach is designed to cater to guests’ needs effectively, amplifying the small-town charm and personalized service the hotel promises.
