G6 Hospitality, the parent company of Motel 6 and Studio 6, has added more than 150 corporate clients this year.
With more than 500 meetings conducted with potential and existing corporate accounts across the country, the company has secured several major accounts across industries such as construction, transportation, agriculture, retail and transitional housing. These new corporate clients are primarily from Texas, California and Florida.
The company reports significant growth in its corporate segment, with a 26% increase in revenue in Q1 2025 vs. the same period last year. G6 Hospitality has been adding approximately 50 new corporate accounts every month since January. The company is focusing its efforts on construction, transportation and agriculture industries, while also pursuing small to medium-sized businesses that generate annual bookings ranging from $15,000 to more than $1 million. Natson Hotel Group, one of G6 Hospitality’s key franchises, saw more than 2x growth in corporate revenue in Q1 2025 vs. Q1 2024.
“By cultivating relationships with businesses across various industries, we’re not only diversifying our client base, but also creating consistent occupancy that benefits our network across locations,” said Sonal Sinha, CEO, G6 Hospitality. “The collaborative approach with our franchise partners has been instrumental in identifying and securing these valuable corporate relationships.”
Corporate clients benefit from several advantages, including better rates with discounts averaging 10-12%, 30-day credit facilities through corporate direct billing, dedicated customer service and easy issue resolution, according to G6 Hospitality. The company creates corporate profile codes that apply discounts automatically when used on My6 app and website. Corporate clients can book via the website, app, call center or email support.
