Wyndham Hotels & Resorts has signed 60 new hotels for its ECHO Suites Extended Stay by Wyndham brand, including what will be the brand’s first hotels in Canada.
Continuing the company’s long-term strategy of signing multi-unit deals with established and experienced developers—one of the latest being MasterBUILT Hotels, which to date has developed more than two dozen Microtel by Wyndham hotels across Canada—the additions grow the brand’s global pipeline to 265 hotels and approximately 33,000 rooms.
“Since announcing ECHO Suites last year, we’ve seen unprecedented interest from among the industry’s most-successful extended-stay developers, helping make ECHO the fastest-growing brand launch of 2022,” said Chip Ohlsson, chief development officer, Wyndham Hotels & Resorts.” Adding MasterBUILT, one of Canada’s premier hotel development companies, to that growing list speaks to the quality of the ECHO prototype and its highly efficient, ROI-driven design, which offers among the most rentable square footage in the industry.”
David Donaldson, president/CEO, MasterBUILT Hotels, “The success Wyndham is seeing with ECHO is not by chance—it’s a testament to the care that was put into designing the brand. From day one, Wyndham made a point of seeking the input of experienced developers and then acting on their insights. The result is a brand that resonates as strongly with hotel developers as it will with guests. While other brands have since tried to tap into and mirror ECHO Suites’ success, Wyndham, with its unmatched scale, owner-first approach and industry-leading support, continues to lead the pack.”
Multiple ECHO Suites Extended Stay by Wyndham projects have already broken ground and are in various stages of construction across Virginia, Texas and South Carolina, with more than a dozen more slated to break ground in the months ahead. The company expects to have 100 hotels open over five years, with the brand’s first locations beginning to make a meaningful contribution to Wyndham’s overall portfolio in 2024.
