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Study: 77% of Travelers More Likely to Book When Business Owners Respond to Reviews

NEEDHAM, MA—Customers are more likely to book after seeing owners respond to online reviews, according to new research released from Ipsos MORI in partnership
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Report:, OTA Bookings Continue to Grow

ROCKVILLE, MD—Kalibri Labs’ U.S. Hotel Industry Performance Overview (HIPO) reveals that the digital channels— and OTA—as a percentage of the total bookings continue to
Read More Bookings Exceed All Other Channels for First Time

ROCKVILLE, MD—July marked the first time in history exceeded the share of hotel room nights booked through every other channel, as shown by
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Study: Continues to Grow on Heels of Book Direct Campaigns

ROCKVILLE, MD—A new, updated Kalibri Labs Special Report, “Book Direct Campaigns 2.0: The Costs and Benefits of Loyalty 2018,” released today, provides conclusive evidence that
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Study: Payment Choices Affect Travel

NAPLES, FL—More than one third of British, American, Chinese, French and German travelers surveyed globally (36%) are unhappy about not being able to pay
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Survey: Luxury Travelers Prefer Offline Booking

INTERNATIONAL REPORT—More than 90% of luxury travelers don’t want to book online but prefer to have a bespoke highly personalized service that includes all
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Choice Hotels Launches New “Badda Book. Badda Boom.” Campaign

ROCKVILLE, MD—Choice Hotels International Inc. has launched new ads reminding travelers there’s an easy way to plan and book hotel stays, and find the
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Functionality Missing for Central Reservation Systems, Hoteliers Say

REDWOOD SHORES, CA—Most operators are dissatisfied with their central reservations systems (CRS), but don’t know how to fix the problem, according to a new
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Choice Unveils New Reservation System

ROCKVILLE, MD—Choice Hotels International Inc. is transitioning to choiceEDGE, the first new global reservation system (GRS) from a hotel company in more than 30
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Study: Experiences Win Over Possessions

BELLEVUE, WA— has released the results of a multi-generational travel study, exploring consumer behavior and travel preferences of American adults from Generation Z to
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