
Study: 77% of Travelers More Likely to Book When Business Owners Respond to Reviews
NEEDHAM, MA—Customers are more likely to book after seeing owners respond to online reviews, according to new research released from Ipsos MORI in partnership
Read More

Report: Brand.com, OTA Bookings Continue to Grow
ROCKVILLE, MD—Kalibri Labs’ U.S. Hotel Industry Performance Overview (HIPO) reveals that the digital channels—Brand.com and OTA—as a percentage of the total bookings continue to
Read More

Brand.com Bookings Exceed All Other Channels for First Time
ROCKVILLE, MD—July marked the first time in history Brand.com exceeded the share of hotel room nights booked through every other channel, as shown by
Read More

Study: Brand.com Continues to Grow on Heels of Book Direct Campaigns
ROCKVILLE, MD—A new, updated Kalibri Labs Special Report, “Book Direct Campaigns 2.0: The Costs and Benefits of Loyalty 2018,” released today, provides conclusive evidence that
Read More

Study: Payment Choices Affect Travel
NAPLES, FL—More than one third of British, American, Chinese, French and German travelers surveyed globally (36%) are unhappy about not being able to pay
Read More

Survey: Luxury Travelers Prefer Offline Booking
INTERNATIONAL REPORT—More than 90% of luxury travelers don’t want to book online but prefer to have a bespoke highly personalized service that includes all
Read More