Sage Hospitality Group has revealed that Sage Investments entered into a joint venture agreement with Aspect Real Estate Group, Corner Lot and Kelco Management and Development to acquire the One Ocean Resort & Spa in Atlantic Beach, FL.
Sage has committed to a comprehensive capital improvement plan, including an upgrade to all guest-facing areas and a repositioning of the resort in 2025 led by Sage Studio, the company’s graphic and interior design division. As part of the agreement, Sage will oversee operations of the 193-room resort, the resort spa and Azurea, the signature fine-dining restaurant. The property will be part of Sage’s Independent Collection, joining a group of 18 hotels across the country.
“Growing our portfolio of independent, luxury and lifestyle hotels is one of our primary strategic objectives in our quest to become America’s favorite lifestyle hospitality company, and One Ocean Resort & Spa is a noteworthy new addition as our first acquisition in Florida,” said Daniel del Olmo, president, Sage Hospitality Group. “We see enormous potential in this market and are committed to thoughtfully elevating the property through a significant renovation in 2025. We couldn’t be more grateful to be partnering with Corner Lot, Kelco and Aspect on this exciting investment.”
Corner Lot CEO Andy Allen said, “Corner Lot is honored to help bring a best-in-class hospitality group in Sage to the Northeast Florida region. After our recent success in partnership with Kelco on Downtown Jacksonville’s Home2Suites by Hilton, we are thrilled to transform one of Jacksonville’s most famous assets, the former Sea Turtle Inn, into a world-renowned destination hotel. Jacksonville is ready for world-class hospitality and experiences. We are excited to be doing our part with this newly established partnership.”
Alex and Cathy Cranberg, principals, Aspect Holdings, said in a joint statement, “Along with other dedicated local investors and two renowned operating partners, we are thrilled to reclaim One Ocean, not just as a hotel, but as a cherished community gem. With unwavering commitment, we will further elevate this beachfront hotel ensuring it remains a place where we all love to stay, play and dine.”
As part of the transition, the team at Sage Restaurant Concepts will oversee all food and beverage operations at the resort, including the signature restaurant, the lobby coffee and wine bar, poolside dining, in-room dining and events. The resort offers more than 10,000 sq. ft. of event space, including outdoor spaces.
Located between Amelia Island, Ponte Vedra and St. Augustine, One Ocean Resort & Spa is a luxury oceanfront destination located near Atlantic Beach and Beaches Town Center.