Quorum adds two California properties to portfolio

Quorum Hotels & Resorts, a California and Texas-based hotel management company, has added to its hotel management portfolio with two coastal California properties—Inn at the Pier Pismo Beach and Hotel Virginia Santa Barbara, Tapestry Collection by Hilton.

A 2022 addition to the Tapestry Collection by Hilton, the historic Hotel Virginia Santa Barbara completed a full property renovation and rebrand in August, honoring its Spanish Colonial roots through design. Its downtown location is near State St., the Funk Zone and Stearns Wharf.

Follow Hwy. 101 a short distance north and discover Inn at the Pier Pismo Beach. Featuring classic craftsman architecture with a pier-side downtown location, the resort-style property has been open since 2017. Designed with leisure in mind, the 104-room property features panoramic Pacific Ocean views, a rooftop bar and flexible event space. Slated to begin renovation this winter, will have a new restaurant concept and redesigned rooftop, updated lobby and bar and refreshed guestrooms and suites, officially debuting in the Curio Collection by Hilton in 2023.

“Both properties are welcome additions to Quorum’s lifestyle portfolio. We look forward to elevating these beautiful properties to their full potential in partnership with the Hilton brand while celebrating what makes each unique,” said President Todd Moreau. “Our renovation and soft brand strategies will deliver a heightened experience that our team is proud to be a part of and will ultimately delight our guests for years to come.”