Oetker Collection has revealed the addition of Hotel La Palma in Capri, Italy, to the group’s portfolio of Masterpiece Hotels, debuting in April 2022. Reimagining a Capri icon, the 50-key hotel in vibrant Capri Village will be a complete transformation of the original Hotel La Palma that dates back to 1822. In line with Oetker Collection’s mission to create meaningful connections in endearing places, the brand’s first Italian property is set to bring to life the island’s iconic dolce vita lifestyle. The hotel is owned by Reuben Brothers, marking the latest landmark procurement in their pipeline of investments and developments in Europe.
The property’s interiors are currently being transformed by two acclaimed architects: led by Rome-based Francesco Delogu of Delogu Architects for the rooms and lobby and New York-based hospitality design firm Tihany Design for the restaurant, pool, spa and beach club.
“For this particular project, it was a nod to Italian design deriving inspiration from noteworthy Italian architect, Gio Ponti, reinterpreted in a modern and contemporary way with geometric elements applied directly relative to the interior architecture rather than simply as a decorative pattern,” said Alessia Genova, managing partner, Tihany Design. “The uniqueness of the color palettes for each interior space of the restaurant, pool, spa and beach club, is inspired by Capri’s beautiful natural surroundings utilizing references of lemon, sage, blue Capri water, white and summer fashion. When you are curious, inspiration comes from everywhere. A trip, a book, a visit to a museum or art gallery. A movie, a play, a song, a great meal and the change of seasons.”
Hotel La Palma will celebrate the timeless and warm hospitality for which Oetker Collection is loved. The property has been conceived as a unique, elegant Mediterranean retreat on the fabled Italian island for the modern traveler. During its renovation, the room count of the hotel is being drastically decreased, from 80 to 50 rooms—including 18 suites—each complete with its own private balcony or terrace.
“Site-specific is at the core of every project I work on,” Genova said. “Local architecture, design, colors, culture and art all create a sense of place. Local craftsmanship was a key component with the use of made-in Capri accessories such as vases, lanterns and occasional tables, etc. The interior design looked to reimagine the comfort and casual feel of Summer Salotto.”
