Hotel Equities adds first hotel in CALA region

Hotel Equities (HE) has been selected as the management partner for the Hampton by Hilton St. Thomas. The hotel is the first new hotel development in the U.S. Virgin Islands in more than 30 years and is the inaugural property under Hotel Equities’ Trust Hospitality division, marking the company’s debut in the Caribbean and Latin American (CALA) markets.

The project, developed by Sean Miller of Haven Development, also marks the first Hilton focused-service hotel in the area.

“This partnership with Hotel Equities represents a significant milestone for our project,” said Miller, founder/owner, Haven Development. “Together, we are not only opening the first Hampton by Hilton hotel in the market but also contributing to the revitalization of tourism in St. Thomas. Our commitment to enhancing the visitor experience extends beyond hospitality, as evidenced by our investment in infrastructure, including a dedicated power plant and a private FBO airport.”

Located adjacent to the West Indian marina and overlooking downtown Charlotte Amalie, the 126-room hotel is scheduled to open in Q1 of 2025 and will offer an indoor/outdoor bar and a restaurant. Day passes will be available for cruise passengers to have access to the hotel’s amenities.

“Hampton by Hilton is a guest favorite that consistently raises the bar and sets the standard for its category in every country and territory where it debuts, and we are excited to bring the Hampton by Hilton brand to the region alongside Haven Development and Hotel Equities,” said Pablo Maturana, VP, development, Hilton, Caribbean and Latin America. “We are proud to serve quality-driven and value-conscious travelers at more than 3,000 properties in 40 countries and territories around the globe and to be the No. 1 ranked lodging franchise for the past 15 years.”

Joe Reardon, chief development officer, HE, said, “This marks an exciting start in the CALA region through our partnership with Trust Hospitality, and we could not be more aligned in vision. Our collaboration with Haven Development to manage this new Hampton by Hilton hotel exemplifies our dedication to expanding in new markets with our Trust Hospitality division to meet the needs of hotel owners and sets the stage for further growth and success.”

Michael Register, principal, Trust Hospitality, added, “The Charlotte Amalie market cries out for a new, branded hotel like a Hampton by Hilton. We are confident this hotel will perform extremely well. It will be the first of many that Hotel Equities and Trust Hospitality have planned for the region.”

Bryan DeCort, COO, HE, said, “With a focus on operational excellence, this partnership lays the groundwork for success. Drawing on our lengthy experience managing award-winning Hampton by Hilton properties [Hotel Equities’ current portfolio of open/operating hotels includes 20 Hampton by Hilton hotels], we are enthusiastic about making the Hampton by Hilton St. Thomas the top choice for travelers seeking comfort and convenience in the U.S. Virgin Islands.”

For more on Hotel Equities’ partnership with Trust Hospitality and the company’s expansion into the CALA region, click here.