Charlestowne Hotels highlights development pipeline

Charlestowne Hotels has announced a new slate of development projects across the Midwest, Southeast, and Mountain West.

The company’s development pipeline features a diverse mix of projects, including an ultra-luxury boutique hotel in Milwaukee; a technology-forward, staffless hospitality concept in Florida; and the opening of a new adaptive-reuse property in Santa Fe, NM. The company is also expanding its soft-branded portfolio, with two Tribute Portfolio by Marriott hotels slated to open over the next two years.

“This pipeline represents a very deliberate evolution of Charlestowne Hotels,” said Kyle Hughey, CEO, Charlestowne Hotels. “We are partnering with owners who share our belief that hotels should be deeply rooted in their communities, shaped by design and story and built with amenities and offerings for long-term relevance. Each of these projects reflects where we see the future of independent and experience-driven hospitality.”

Following the comprehensive renovation of the The Inn at Aspen in Colorado that was completed in January, Charlestowne Hotels has seven more development projects underway in 2026.

Adaptive-reuse projects

July 2026: Hotel Flora – Santa Fe, NM: Located in Santa Fe’s Railyard District, Hotel Flora will transform the former Outside Magazine headquarters into a 27-room luxury boutique hotel. The property will feature two food and beverage concepts alongside curated regional art and outdoor space designed to celebrate the city’s creative identity.

June 2027: Hotel Laureum – Milwaukee: Hotel Laureum is a 35-key independent hotel in Milwaukee’s historic former University Club. Founded in 1898 and recognized as a landmark building long associated with civic and intellectual life, the property will be transformed into an intimate, high-end destination. Architecture by local firm Kahler Slater and interior design by KTGY will blend historic character with contemporary refinement, creating a residential-style guest experience. Hotel Laureum will introduce a collection of elevated gathering spaces, including multiple food and beverage concepts. Amenities will include a grand ballroom, executive boardroom, private dining room with curated wine cellar, a library-inspired lobby bar envisioned as a contemporary salon and a rooftop restaurant with Lake Michigan views.

Tribute Portfolio growth

July 2027: Hotel Madelon – Starkville, MS: Hotel Madelon, a Tribute Portfolio project at Mississippi State University, is named in honor of the university’s original fight song. The 122-key hotel will anchor the new Crossroads District, a multi-phase development that includes residential housing, restaurants, retail and entertainment venues. Guests will enjoy a full-service restaurant, cafe & creamery, as well as a rooftop bar with pedestrian access connecting the campus and the Cotton District.

October 2027: The Rumor Hotel – Ogden, UT: A 92-key Tribute Portfolio hotel and cornerstone of Ogden’s new Wonderblock mixed-use development, the Rumor Hotel will connect Ogden with the nearby Park City region. The property is designed with Ogden’s past and future in mind, and will feature food and beverage venues designed as year-round social hubs for both visitors and residents.

Independent hotels

January 2026: The Inn at Aspen – Aspen, CO: The Inn at Aspen has undergone a comprehensive transformation, relaunching in 2026 with a refreshed guest experience. Renovations include redesigned guestrooms, a rebuilt outdoor heated pool and deck with a hot tub and an updated building exterior. It is the only ski-in, ski-out hotel at the base of Buttermilk Mountain.

April 2026: The Livery Guesthouse – Tarpon Springs, FL: An eight-key independent boutique hotel serving the Clearwater and Tampa markets, The Livery Guesthouse will introduce a technology-forward, staffless operating model that leverages a digital-first guest journey. Charlestowne will deploy targeted revenue management and marketing strategies to position the property as a high-performing niche destination.

Fall 2028: A new 50-key independent luxury hotel will also debut in Charleston, SC, strengthening the company’s hometown presence.

Mixed-use projects

2028: Jubilee, Johns Island, SC: Located just outside Charleston in Johns Island, Jubilee is a 13 acre, 140-key mixed-use development. Set to open in 2028, the property combines a 75-key wellness hotel with 65 independent short-term rental cottages. The project will also feature 15,500 sq. ft. of combined restaurant, retail, outdoor and office space designed as a walkable town center.

“Charlestowne has built its reputation managing distinctive independent hotels, and this next phase further expands that expertise into a broader mix of development partnerships, soft-branded hotels, and experience-driven destinations across the country,” Hughey said. “Together, these developments showcase the breadth of our growing portfolio and the new approaches we’re taking across different hotel types. Each project demonstrates our ability to combine market expertise with innovative operational models that deliver results for owners and memorable experiences for guests.”

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