Vision Hospitality Group launches management arm

Hotel investment and development company Vision Hospitality Group has launched its operations and management division, Humanist Hospitality.

Humanist Hospitality provides hotel, restaurant and bar management; human resources; sales & marketing; and revenue management services, all centered around people, with an emphasis on fostering meaningful human interactions, according to Vision Hospitality.

“We are thrilled to officially introduce Humanist Hospitality as we approach our 25th anniversary,” said Mitch Patel, president/CEO, Vision Hospitality Group. “Humanist is a new chapter in Vision Hospitality Group’s story, fostering an inclusive environment with an emphasis on people and the new golden rule—treat others the way they want to be treated.”

Humanist Hospitality exclusively manages and operates all 44 of the hotel and restaurant brands within Vision Hospitality Group’s portfolio, including a mix of lifestyle, soft-branded and premium select- and full-service hotels affiliated with Hilton, Marriott, Hyatt and IHG.

“We are looking forward to adding to Humanist Hospitality’s portfolio and expanding our national presence,” explained David Martin, COO, Humanist Hospitality. “Our pipeline currently includes opportunities to manage and operate hotels, restaurants and bars on behalf of third-party owners in addition to Vision Hospitality Group’s growing portfolio.”

People and community are highly regarded values for Humanist Hospitality, prioritizing local hires, supporting and promoting local businesses, giving back to charitable organizations and reducing the overall environmental impact of its brands, according to the company.

“We understand that providing great service for both our clients and guests starts at the core—with our people, who we refer to as our partners,” continued Martin. “Culture is the center of everything we do and is the most important part of Humanist Hospitality, which is why we have developed ‘The True U’ program. It encompasses all areas related to our partners from rewards and recognition; training and development; diversity and inclusion; well-being; and other innovative ways to help support the ‘True U.’”