Under Canvas has named Noah Brodsky as its new CEO. He succeeds Matt Gaghen, who has served as CEO since 2020. Gaghen will transition to executive chairman through the end of the year, after which he will join the Under Canvas board.
“Over the past several years, Under Canvas has expanded into 17 landmark destinations, including the launch of ULUM, a luxury, outdoor resort brand, and the Outdoor Collection,” said Gaghen. “It’s been a privilege to help lead a brand that puts connection—to place, to community and to each other—at the center of everything it does, delivering exceptional experiences in nature. As Under Canvas looks ahead, I’m confident Noah is the ideal leader to carry that same commitment forward while helping Under Canvas continue to innovate and redefine how guests from around the world experience the outdoors.”
Brodsky brings more than two decades of leadership experience across hospitality, travel and consumer lifestyle brands. Most recently, he served as chief commercial officer at Lindblad Expeditions, where he oversaw the global commercial strategy for the company’s expedition travel portfolio. Prior to that, he held senior leadership roles at Travel + Leisure Co., including president of the Travel + Leisure Group and chief brand officer, leading global brand, digital, CRM and consumer engagement initiatives across multiple travel brands, and at Wyndham Hotels & Resorts, where as SVP, worldwide loyalty and customer engagement, he led the evolution of Wyndham Rewards. Earlier in his career, he held leadership positions at WeWork and Starwood Hotels & Resorts Worldwide Inc.
“Under Canvas has created something truly distinctive in travel—immersive stays that combine the wonder of the outdoors with elevated design, comfort, and hospitality,” he said. “With a growing portfolio rooted in iconic locations and a guest experience that feels intentional at every touchpoint, the brand is exceptionally well-positioned to meet increasing demand for more meaningful, place-based travel. I’m grateful to Matt for the foundation he’s built and excited to build on that momentum as we continue expanding Under Canvas in a way that stays true to its purpose.”
