Tru by Hilton Expands Presence Across the South

MCLEAN, VA—Tru by Hilton is increasing its presence across the South with three new property openings in Little Rock, AR; Meridian, MS; and Louisville, KY. These three properties join six properties currently open in the southern region of the U.S., with nearly 30 additional properties expected to open in the South this year.

“As we approach the one-year anniversary of the first-ever Tru opening, we are proud to be a game-changer in the midscale segment and equally proud of the growth we’ve achieved in this short time,” said Alexandra Jaritz, global head, Tru by Hilton. “As the first Hilton brand in this space, we continue to look for opportunities to innovate and iterate our current offerings to ensure we’re meeting the needs of our guests and owners.”

The three new properties represent the first Tru by Hilton hotels in Mississippi and Kentucky, and the second Tru by Hilton in Arkansas, after Tru by Hilton Stuttgart.

  • The 82-room Tru by Hilton Little Rock West is located off I-30 in Arkansas, close to the Outlets of Little Rock shopping center, dining and entertainment and 15 minutes from downtown Little Rock.
  • The 82-room Tru by Hilton Meridian is situated off I-20/59 in the Bonita Lakes area of Mississippi, with access to the Mississippi Industrial Heritage Museum and historic downtown Meridian, and a 20-minute drive to Naval Air Station Meridian.
  • The 90-room Tru by Hilton Louisville East is 14 miles from the Louisville International Airport and 16 miles from the University of Louisville, with access to Churchill Downs, home of the Kentucky Derby, and the Louisville Zoo.

Amenities include premium bath amenities; in-room entertainment; a complimentary build-your-own breakfast bar; a 2,880-sq.-ft. lobby with areas for guests to work, play games, eat and lounge; and a 24/7 market with snacks and drinks, including single-serve wine and beer.

The tech-savvy hotels feature mobile check-in, Digital Key, free WiFi, remote printing, a social media wall, lobby and market tablets, and accessibility to outlets everywhere. Additionally, Tru by Hilton properties offer fitness centers that leverage the latest fitness trends including barre, TRX bands, free weights, cardio and flexibility gear.