On one hand, new technology can help you deliver the self-serve experiences today’s guests expect. For example, according to Hospitality Technology’s 2022 Lodging Technology study, 52% of guests prefer digital experiences over interactions with staff. Understanding this, it’s easy to see value in technology that powers experiences like self-serve checkout or digital requests for housekeeping and other services—not to mention its ability to lighten staff workloads.
Similarly, considering that today’s guests are accustomed to elevated entertainment options such as streaming content or casting to TVs from personal devices, delivering those experiences can help build loyalty.
However, the tradeoff for many hoteliers is the concern over downtime during deployment.
Will it mean rooms being out-of-commission for installation? Will it mean a rolling impact as technology is implemented one property at a time, and an inconsistent brand experience in the meantime?
It doesn’t have to—and these tips can help.
- Integrate with existing technology rather than replacing it
Technology that works with hardware or software you already have—such as in-room TVs or back-end systems—can minimize downtime and expense. - Empower self-serve experiences
Prioritizing technology that powers self-service can give guests a modern experience while easing staff workloads. - Seek partners with a history of ongoing innovation
Considering long-term value of will help you choose technology you can implement once and upgrade in the future, minimizing disruption down the line.
OnStream by DISH Business delivers live and streaming content to your existing in-room TVs, powering digital experiences across properties for management, staff, and guests. Delivering leading solutions built on years of innovation, we’re here to help you stay ahead, no matter how hospitality evolves. Learn how to elevate entertainment, deliver self-serve options, and increase efficiency at dish.com/hotel-owners.