Reeco has appointed Ryan Zaucha as director, strategic partnerships.
He will lead the growth of the company’s partner ecosystem with a strong focus on building deeper, more strategic relationships with suppliers and GPOs, while continuing to strengthen connections with hotel groups, distributors and technology providers such as accounting, POS vendors and more.
Zaucha brings experience in hospitality operations, supply chain management and GPO partnerships—including years on the GPO side with organizations including Entegra.
“At Reeco, partnerships aren’t just part of our business—they are our business,” said Henrik Shimony, CEO, Reeco. “Ryan understands both the supplier’s world and the hotel’s back of house, and he knows how to build trust that lasts. His deep GPO and supplier expertise will help us create stronger, mutually beneficial relationships and bring more value to every stakeholder. Simply put: He’s here to make sure we’ve got your back.”
Zaucha’s career spans more than a decade in sales and partnerships across lodging, procurement and distribution. He has held senior roles at Entegra, HD Supply, Hunter Amenities International and American Hotel Register Company.
