Rebel Hotel Company launches Rebel Hotels West Coast

Independent hospitality management firm Rebel Hotel Company has launched Rebel Hotels West Coast to establish a presence on the West Coast. To lead the expansion, the company has added Mark LeBlanc as managing director, West Coast operations.

“Mark’s unparalleled experience and industry insights make him the perfect leader to spearhead our expansion into the dynamic West Coast hospitality market,” said Brian Sparacino, president/CEO, Rebel Hotel Company. “His proven track record and deep connections within the industry will undoubtedly elevate Rebel Hotels West Coast to new levels of success. We are confident that under Mark’s leadership, Rebel Hotels will continue to flourish through a core commitment to place owners’ interests first.”

With more than four decades of experience in various operational capacities within the hospitality sector, LeBlanc brings a wealth of knowledge, extensive industry connections and exceptional leadership skills to his new role, according to the company. His journey in hospitality began as a bellman in Green Bay, WI, and progressed through roles including GM; VP, operations; and EVP, development at Rim Hospitality.

“This venture represents a remarkable opportunity to harness Rebel’s pioneering approach and unparalleled standards to redefine hospitality across this dynamic region,” said LeBlanc. “Recognizing the importance of understanding local intricacies is paramount—from identifying unique demand catalysts to navigating the complexities of the regional economy, labor dynamics and prevailing political landscape affecting our industry. With our profound grasp of the region’s nuances and an unwavering dedication to delivering bespoke experiences, I am confident that Rebel Hotels West Coast will not merely meet but exceed expectations.”