Loews Hotels & Co has appointed Kristie Goshow as chief commercial officer (CCO). In this role, she will lead the company’s commercial strategy, overseeing sales, hotel marketing, revenue management, meetings & events, brand, communications, e-commerce & distribution, digital marketing and the customer engagement center.
Goshow, a U.K. native, will focus on driving top-line revenue performance, strengthening and expanding customer relationships, increasing direct bookings and elevating brand awareness across Loews’ 27 properties.
“Goshow is a dynamic and highly respected commercial leader with a proven track record of driving growth through innovation, strategic thinking and customer-centric leadership,” said Alex Tisch, president/CEO, Loews Hotels & Co. “Her depth of experience across sales, marketing, distribution and revenue strategy, combined with her global perspective, makes her an exceptional addition to our executive team as we continue to build the future of Loews Hotels.”
Goshow brings more than two decades of hospitality and travel industry experience to Loews Hotels. Most recently, she served as CCO at Peregrine Hospitality Group (formerly KSL Resorts), where she oversaw sales, revenue strategy and marketing. Prior to that, she held the role of chief marketing officer at Preferred Hotels & Resorts (now Preferred Travel Group), overseeing global marketing and loyalty initiatives for a portfolio of more than 700 hotels across 80+ countries.
Her career also includes senior leadership roles at Viceroy Hotel Group, Sabre, Jumeirah Hotels & Resorts, Le Méridien and Utell (Pegasus). Earlier in her career, she worked in travel logistics with MSAS before moving into aviation with Virgin Atlantic, where she served as Area sales manager.
“I’m thrilled to join a remarkably talented team, guided by a culture grounded in the very best of family values,” said Goshow. “The thoughtfully unscripted nature of the Loews approach to product and service creates fertile ground for fresh thinking, meaningful innovation and a distinctive agility, one that allows the business to evolve seamlessly alongside changing consumer expectations.”
