Hyatt’s Vivid brand debuts with Cancun resort

Hyatt Hotels Corporation has launched the adults-only Hyatt Vivid brand with the opening of Hyatt Vivid Grand Island in Cancun, Mexico. The newest resort in Hyatt’s Inclusive Collection marks the continued growth of Hyatt’s brand footprint in Mexico with additional openings to follow later this year.

“The debut of Hyatt Vivid Grand Island represents an exciting new chapter in the Inclusive Collection’s story,” said Melanie Benozich, associate VP, marketing & global branding. “The Hyatt Vivid brand allows Hyatt to continue to excite our existing guests and members on more occasions while also introducing the all-inclusive concept to new travelers who prefer a casual atmosphere. We’re thrilled to see the brand promise of flexibility over formality come to life for the first time with the opening of Hyatt Vivid Grand Island in Cancun.”

Located close to the Cancun hotel zone and adjacent to Dreams Grand Island, which is scheduled to open later this year, the high-rise resort features modern suites ranging from 570 sq. ft. to more than 3,000 sq. ft. In-room amenities include a secret box for private room service, bathrobes, slippers, a minibar, a double vanity in the bathroom, Pharmacopia Natural Bodycare amenities and a furnished balcony with a bay, golf course or ocean view.

The Vantage Club offers an upgraded experience including club suites with a soaking tub, an in-room espresso machine and pillow menu in-room, as well as personalized check-in and checkout, concierge service, club status and additional amenities and services such as access to the private Vantage Club lounge and exclusive access to Mediterraneo restaurant for an added à la carte breakfast option.

Resort amenities include 11 casual dining options and six bars; on-site activities and group classes such as golden-hour gatherings, instructor-led painting, wheel throwing pottery and macrame; a rooftop fitness center; three pools, including a main multi-tiered pool deck with a swim-up bar, food truck and snack bar and a rooftop pool spanning 295 sq. ft.; and Ennea Beach Club.