Caption by Hyatt breaks ground in Chattanooga

Hyatt Hotels Corporation has broken ground on Caption by Hyatt Chattanooga in Tennessee, set to open in early 2026. It will mark the first hotel for the company in the city when it opens.

Developed by 3H Group Inc. under a franchise agreement with Hyatt, the 123-room hotel will be situated downtown in the Southside area known for its restaurants, bars and the seasonal Chattanooga Market.

“We are thrilled to collaborate with 3H Group on Caption by Hyatt Chattanooga and look forward to bringing this exciting concept to the vibrant downtown area—the first Hyatt hotel in Chattanooga,” said Jim Tierney, SVP, development, Hyatt. “The Caption by Hyatt brand presents a compelling proposition for both developers and guests, offering a distinct hotel product that combines the lifestyle elements that guests crave with the operational efficiency of a select-service property. The Chattanooga hotel is the ideal location for the brand, set in a dense residential area with high foot traffic where the property can create a welcoming meeting place for the community.”

Hiren Desai, president/CEO, 3H Group Inc.,  added, “Our decision to continue our collaboration with Hyatt stems from their unwavering commitment to understanding the needs of both owners and guests. Caption by Hyatt is an innovative brand, and that approach, coupled with its flexible design and focus on guest experience, makes it an attractive addition to our portfolio. We’re excited to bring the vibrant energy of the first Caption by Hyatt hotel to our hometown of Chattanooga and look forward to enriching the local hospitality landscape.”