Beekeeper lands $50M Series C

Beekeeper, a leading frontline success system, has raised $50 million in Series C funding after more than doubling revenues since the start of the pandemic. New investors like EGS Beteiligungen and Kreos Capital joined the round, alongside existing investors Energize Ventures, Thayer, SwissCanto, Keen Ventures, Alpana Ventures, Edenred Capital and Verve Capital. Beekeeper plans to use this round of funding to grow, continue to invest in product development and establish its leadership in the frontline success category.

“The disconnect between employers and their frontline employees is at an all-time high, causing staff shortages and burnout that comes at a hefty economic price,” said Dr. Cristian Grossmann, cofounder/CEO, Beekeeper. “This round of investment validates Beekeeper’s mission to tackle this disconnect and overcome the crippling status quo it creates. Our mobile-first, frontline success system connects workers to the people, processes and information they need to be productive, engaged and safe at work. This new way of working gives our customers an unmatched competitive advantage during challenging times.”

Sean Dunne, general partner, Kreos Capital, said, “Our investment in Beekeeper comes at a critical time for the frontline workforce. As more industries from manufacturing to hospitality continue to grow in a challenging global economy, businesses have to keep innovating. Beekeeper is the best-in-class, mobile-first platform, designed to address frontline business challenges.”

Juan Muldoon, partner, Energize Ventures, added, “More than 80% of the global workforce are deskless workers, and as digitization scales and transforms nearly every sector of the economy, there is increasing demand to connect and enable frontline workers with new technologies. We believe Beekeeper has set the benchmark for frontline success in industries that are instrumental to the buildout of a sustainable economy—from manufacturing and construction to transportation and logistics.”

Since 2020, Beekeeper has seen exceptional growth with thousands of frontline business locations now using the Beekeeper platform in more than 150 countries, which continues to drive investor excitement, according to the company. From hospitality and retail to manufacturing and construction,

“When we opened in the middle of the pandemic, we needed a modern, innovative way for team members to collaborate and work together to provide our guests a world-class experience,” said Bob Napierala, VP, human resources, Resorts World Las Vegas. “And we wanted to weave it into our resort’s operations from their first day on the job. Working with Beekeeper helped us scale quickly and offered the level of security that we needed with so many workers sharing information on their personal devices. When the resort opened its doors, more than 5,000 team members were already up and running on the app and ready to welcome guests. In a fast-paced industry where every second counts, giving staff an easy-to-use, mobile-first solution that facilitates real-time, enterprise-wide collaboration is a game changer.”

Beekeeper’s $50-million Series C round brings the company’s total funding to date to more than $100 million, further demonstrating the industry need for comprehensive frontline success technology. In turn, Beekeeper’s staff has grown to more than 200 team members across the U.S. and Europe and the company is continuing to hire.

New product suite
In addition to an increase in funding, Beekeeper has added several new capabilities to its mobile-first platform, Beekeeper’s Frontline Success System. The new product suite includes:

  • Frontline Workspace: At the core of Beekeeper’s Frontline Success System is the Frontline Workspace, which aims to improve three main areas for its users with easy access to workers’ shifts, payslips, training and onboarding information. It also allows two-way communication, connecting the frontline worker to their teams, their colleagues, managers on the floor and those in headquarters and provides frontline workers with intuitive tools to accomplish their work quicker and more efficiently.
  • Employee Referrals: As frontline businesses struggle to fill open roles, Beekeeper’s Employee Referrals solution helps companies fill positions faster, retain more employees and lower recruitment costs. In just four steps, the mobile-first platform can inform, collect, track and reward employees for their referrals. Beekeeper customers are already reporting initial benefits, stating that 30% of those referred are hired and stay at their jobs twice as long.
  • Employee Onboarding: Given that the first 90 days of employment are crucial for an employee’s success, Beekeeper’s new Employee Onboarding program for frontline employees is a scalable solution to onboarding new hires faster and at less cost. The frontline-focused onboarding engages new hires from day one and optimizes the employee lifecycle with a communication plan that reinforces critical touchpoints of the new hire journey. It provides the automation organizations need to deliver personalized training new hires want.
  • Safety Management: Beekeeper provides a mobile-first Safety Management Solution designed for frontline teams to optimize their safety culture in four ways: training, accident prevention, accident reporting and safety metrics.

Grossmann concluded, “The disconnect between employers and the frontline is too great to ignore, and the level of support we’ve received from investors, customers and partners to revolutionize the employee experience for deskless workers underscores how critical our mission has become and highlights that the demand for frontline-focused technology is higher than it’s ever been.”