Maine-based hotel management company Atlantic Hospitality has appointed three new members to its executive team. Justin Grimes joins the company as managing partner, Caroline Meyer DeBruyckere as corporate director of marketing and Andrea Weissing as corporate director of revenue management & distribution.
“As our portfolio continues to expand, we’re thrilled to grow our talented team of luxury hospitality experts along with it,” said Tim Harrington, chairman, Atlantic Hospitality. “This is an exciting chapter for Atlantic Hospitality with many projects on the horizon, and we’re proud to have these award-winning industry pioneers onboard.”
As managing partner, Grimes combines strategic vision with hands-on expertise to drive operational excellence and deliver exceptional guest experiences across the Atlantic Hospitality portfolio, the company reports. Before stepping into his current role, he oversaw 24 hotels and restaurants across New England as the regional managing director for EOS Hospitality. He has a decade of leadership within the Kennebunkport Resort Collection, where he advanced to serve as managing director. Under his guidance, the portfolio expanded from three to nine hotels.
“I’m honored to join the dynamic team at Atlantic Hospitality, home to some of Maine’s most iconic and unique hotels,” he said. “It’s a privilege to work alongside such talented industry forces and not only create truly remarkable escapes but repurpose some of the region’s most historic and noteworthy properties, breathing new life into these beloved spaces.”
DeBruyckere steps into the corporate director of marketing role with nearly 15 years of experience. In her new role, she is responsible for leading the development and execution of strategic marketing initiatives across the company’s portfolio of seven luxury hotels in Maine, driving brand awareness, guest engagement and revenue growth. Most recently, she served as the director of marketing for The Westin Portland Harborview, where she oversaw several areas of operation, including guest satisfaction and community connection.
Weissing joins as corporate director of revenue management & distribution from AKA Hotels and Residences, where she served as revenue director. She is responsible for leading the company’s strategy on revenue and distribution to optimize pricing, inventory and channel performance to drive profitability portfolio-wide. She began her career at Starwood Hotels & Resorts nearly two decades ago and has since managed and optimized revenue for several independent boutique hotels in New England, including Wequassett Resort & Golf Club and Hidden Pond Resort.
