Art-infused SF redesign

The Hyatt Regency San Francisco Downtown SoMa has completed the renovation of its 3,200-sq.-ft. health and fitness center, along with the first two floors of guestrooms, part of a $70-million redevelopment to transform the Park Central Hotel to Hyatt Regency San Francisco Downtown SoMa, which is slated to be completed by January 2022.

BHDM Design is working on the redevelopment for the property, which is managed by Highgate Hotels. “For our first project with Highgate Hotels, BHDM Design helped craft an art-infused narrative, inspired by the San Francisco arts district locale,” said Dan Mazzarini, principal/creative director, BHDM Design. “We looked to the mediums used by different artists to define parts of the user journey. Weaving and textiles influence the check-in, sculpture and ceramic are highlighted in the bar and lounge, digital media anchors our ‘game space’ and a sketching hand bedecks the restaurant and buffet. Throughout the public spaces and the rooms, the notion of an architectural ‘grid’ is a leitmotif, represented in applications from terrazzo floors, to ceiling treatments, fabrics and carpets. As an added bonus, we’ve partnered with the Academy of Art University of San Francisco, to commission original art by students and alumni throughout the property.”

The upgraded fitness studio is one of the largest in San Francisco and outfitted with ultramodern gym equipment, including Life Fitness ellipticals and treadmills, Peloton bikes and a TRX Pro Suspension Trainer. The facility is located inside the hotel on the third floor and is open 24-hours a day for guests to enjoy at their convenience throughout their stay.

The redeveloped hotel will offer 686 contemporary and oversized guestrooms and suites, including a variety of City View and Bay View rooms, 20 Executive Corner suites and two Presidential Suites.

The smart, residential design of the guestrooms combined with refined decor and abundant natural light conveys the feeling of the ultimate urban retreat. Large, brightly lit bathrooms provide generous counter space, walk-in showers and San Francisco-based Pharmacopia luxury bath and body products.