Accor has chosen IDeaS as its global revenue management software (RMS) provider for its global brand portfolio of more than 5,600 hotels in more than 110 countries.
Accor will leverage IDeaS to future-proof its revenue management strategy by utilizing technology to create a competitive advantage and deliver superior value while considering its global portfolio footprint, according to the companies. Benefits of the partnership include:
- Proven RevPAR and RGI growth: Accor has already seen growth in RevPAR and RGI in hotels that have already been onboarded.
- Tailored revenue solutions: The partnership includes a suite of revenue solutions designed to meet the unique needs of Accor and its global hotel portfolio, maximizing expertise, economy of scale and financial returns.
- Solutions and support for the future: IDeaS is well-positioned for the future, with the demonstrated scalability and joint innovation capabilities needed to collaborate with Accor to shape the future of the hospitality market.
“We are thrilled to be selected as a global partner to drive Accor’s commercial revenue platform transformation at a moment of unparalleled growth and opportunity for the company worldwide,” said Ravi Mehrotra, cofounder/chief scientist, IDeaS. “In a new era of innovation and consumer and product diversification, we are pleased to bring IDeaS’ market-leading automation, pricing approach, and a singular focus on holistic revenue optimization to Accor’s diverse brand portfolio.”
Karelle Lamouche, chief commercial officer, Accor, Premium, Midscale & Economy brands, added, “We are driven to provide our owners and managers with the best possible solutions to achieve revenue expansion and optimal topline performance. As the hospitality industry evolves in response to dynamic market demands, deploying a robust and adapted hotel revenue management system secures our sustainable commercial growth, with demonstratable RevPAR and RGI growth. The developed solution with IDeaS serves our unique, extensive and diverse brand portfolio and global footprint.”
