Continue to Site

Comfort Brand Continues Growth, Transformation

ROCKVILLE, MD—The Comfort brand, franchised by Choice Hotels International Inc., continues to advance its transformation with more than 700 properties certified Move to Modern,
Read More

Choice Hotels Continues Growth, Transformations

ROCKVILLE, MD—Choice Hotels International Inc. has reached agreements with longtime franchisees Magnolia Hospitality Group and Champion Hotels for the development of eight midscale hotels to
Read More

HB ON THE SCENE: Choice Hotels Unveils New Comfort Logo to Unify Comfort Brands

LAS VEGAS—Choice Hotels unveiled a new logo for its Comfort brand at its 64th annual convention, held this week at Mandalay Bay’s convention center.
Read More