IHG signs four-hotel deal with Sun Group in Vietnam

IHG Hotels & Resorts has signed a four-hotel, 2,709-room portfolio deal in Vietnam with long-standing partner Sun Hospitality Group (a member of Sun Group), a tourism-focused real estate developer.

Following the success of InterContinental Danang Sun Peninsula Resort, the companies will extend their partnership across two integrated development projects that will open in 2026.

The multi-property agreement includes the 616-room Holiday Inn Resort Yoko Park Onsen in Quang Ninh Province, the first large-scale hot spring resort in Vietnam, expanding on the existing Yoko Onsen Quang Hanh Resort.

Three hotels will also be built as part of the ongoing development of Ba Na Hills in the mountains of Danang: the 602-room Crowne Plaza Danang Ba Na Hills, 843-room Holiday Inn Resort Danang Ba Na Hills and 648-room voco Danang Ba Na Hills.

This agreement will make IHG one of the largest international hotel operators in Quang Ninh province, with three properties across its Holiday Inn and InterContinental brands, and establish its footprint as a market leader in Danang with seven hotels, according to the company.

“We’ve always had a fantastic relationship with Sun Group and are delighted to extend it by working with them on these two fantastic destination resort projects,” said Serena Lim, VP, development, South East Asia and Korea, IHG. “Creating new tourism concepts and assets such as these really showcases the pioneering spirit that is such a great part of our culture and ethos at IHG.”

She continued, “This marquee portfolio deal is aligned with our plan to grow our estate in Vietnam across all brands. As we work through the recovery, we know that domestic leisure business will be a strong driver of growth in the country. We’re looking to develop a range of destination resort and family-friendly destinations across Vietnam.”

Nguyen Vu Quynh Anh, CEO, Sun Hospitality Group, said, “We are strengthening our strategic partnership with IHG who share our vision of promoting the beauty of Vietnam to the world through sustainable and world-class tourism destination concepts. This is part of our masterplan to build ecosystems that spur tourism and commercial development for the country. Our flagship InterContinental Danang Sun Peninsula Resort is world-renowned and IHG has proven to be a great partner, being both nimble and flexible in their approach and delivering a consistently strong performance for the hotel as we move into recovery together.”

She continued, “Following the success of the Ba Na Hills entertainment complex, we will introduce phase two of our expansion plan where all three new hotels will be managed by IHG. IHG’s three brands complement the myriad of activities that we will be adding as part of this expansion—from an amphitheater, unique gardens and retail podium for visitors. We’re confident that IHG’s global wealth of experience and differentiated brand portfolio will enable us to maintain our accolade as the top tourist resort and theme park attraction in Vietnam.”

Vietnam continues to be a strong growth market for IHG, with 14 hotels across four brands, Six Senses, InterContinental, Crowne Plaza and Holiday Inn, and 15 properties in its pipeline. Alongside recently opened Crowne Plaza Phu Quoc Starbay, IHG will debut new brands with Regent Phu Quoc and voco Ma Belle Danang as part of the company’s aim to grow its estate across all brands in the country.