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BLLA: Is travel the new luxury?

Day one of the BLLA Hotel Investment Conference brought boutique hotels leaders together virtually to connect, collaborate and learn about the latest trends. And,
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BLLA, Stay Boutique to Gather Women in Hospitality, Travel and Boutique

LOS ANGELES—BLLA and StayBoutique’s Female Empowerment Conference, which will be held March 8-9, 2020 here at Hotel Figueroa, is an offline gathering of enlightened
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BLLA Soft-Launches New Websites, Programs

LOS ANGELES—BLLA, the association of the world’s boutique hotels, is re-energizing and extending its brand with the debut of two websites that offer benefits
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HB ON THE SCENE: BLLA’s Conference Highlights Programming Investments

NEW YORK—What makes a boutique hotel successful? A boutique property, one that’s defined by its focus on experiences, relies on hotel programming. Held here
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BLLA’s Investment Conference Returns June 6

NEW YORK—More than 40 speakers representing the boutique, lifestyle, wellness and fashion spaces will be on hand as the Boutique & Lifestyle Lodging Association
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