Partner news

This week’s Partner News is highlighted by Mumford adding an award-winning recent college graduate to its team and Nordis Technologies appointing a new CFO and a VP, client success. Read about all that and more below.

Lillian Walker joins Mumford Company as sales analyst
Mumford Company has hired Lillian Walker as a sales analyst in the firm’s Newport News, VA office. She will be assisting in the development of property marketing, valuation analysis, market research and other corporate activities.

Walker is a recent graduate of Virginia Tech and the Pamplin School of Business, where she received degrees in both hospitality & tourism management and real estate. She was part of a winning team that competed in the STR International Student Market Study Competition. Her focus was the pipeline/development of the Norfolk/Virginia Beach market.

Nordis Technologies adds CFO; VP, client success
Nordis Technologies, a customer communications management and payments technology solutions company, has appointed Ravi Baskaran as CFO. Also joining Nordis is Wendy Poe, a hospitality veteran and customer experience expert. Poe will serve as VP, client success.

Baskaran oversees the company’s accounting, finance, budgeting, cash management and tax functions and provides financial reviews, reporting and analysis. He previously held finance, accounting and financial planning and analysis management positions at Humana Inc. He also served as a CFO for a specialty pharmacy and infusion services company and senior finance manager for University of Miami’s Miller School of Medicine.

Poe manages all client programs to drive satisfaction and scale service to meet the company’s rapid growth. She transitioned to her current role after serving as a consultant to Nordis, focusing on its channel partner program and expanding client feedback processes. She previously served in senior executive positions at Bluegreen Vacations, including chief customer officer and SVP, club services, travel sales and owner communications.

Amadeus, Duetto expand partnership
The value and impact of revenue management systems have played an increasingly important role in helping hotels build a recovery plan in the face of changing market conditions caused by the pandemic. Hoteliers realize that access to forward-looking data has been essential to optimize pricing strategies. Amadeus’ Demand360 solution, which provides 12-months of on-the-books, forward-looking data and 24 months of historical hotel occupancy data for more than 30,000 hotels globally, is the ideal partner to Duetto, enabling hoteliers to make smarter decisions and develop more effective revenue strategies.

Amadeus and Duetto have extended their data partnership. As a result, participating hoteliers can gain access to the breadth and depth of business intelligence provided by Amadeus’ Demand360 solution inside their Duetto Revenue Management System (RMS), enriching and improving decision-making for Duetto’s customer base of hotels and resorts. The expanded partnership will immediately benefit mutual customers and, from now on, will extend to participating hotels in Duetto’s entire base of customers.

Four Amsterdam hotels choose IDeaS
IDeaS, a SAS company, has revealed that four Alex Chang-owned tourist hotels in Amsterdam—the Olympic Hotel Amsterdam, Hotel Espresso, Urban Lodge Hotel and Botel—will implement IDeaS G3 Revenue Management System (RMS).

The hotel group sought a fully automated decision-making solution they could trust to produce the highest possible revenue outputs. The revenue team had previously used a rules-based system, which required far too much human interaction and manual parameter setting. With Agile Rates and room-type pricing, IDeaS G3 RMS enables an approach to demand-based, data-driven, dynamic pricing that pinpoints the optimal rate to charge under any circumstance.

Aqua-Aston Hospitality activates contactless guest communications
Aqua-Aston Hospitality has introduced an intelligent text messaging platform at its managed hotels and resorts. The technology streamlines and scales real-time guest communication, allowing guests to receive first-rate contactless service while team members improve operations, elevate customer service delivery and enhance the guest experience.

With its new text messaging technology, Aqua-Aston empowers guests to request service or ask questions without needing to call or visit a front desk. Guests can also now checkout simply by sending a text message. In fact, since implementing the option to text-to-checkout, more than half of Aqua-Aston’s guests have opted to use it. The platform resides with participating Aqua-Aston hotels, meaning guests do not need to download an app before they can text for services. When guests’ mobile phone numbers are provided, guests receive a text message inviting them to conveniently communicate directly with the hotel team on their mobile devices.