MDO acquires InTouch Data

myDigitalOffice (MDO) has added InTouch Data, an Australian-based decision intelligence solution, to its suite of data and business intelligence solutions.

The acquisition of InTouch enables MDO to:

  • Strengthen its certified APIs, integrations and relationships with key solutions providers, including Amadeus, Oracle, Infor and several others
  • Grow its hospitality intelligence portfolio to include global luxury brands like Accor, Shangri-La Hotels and Resorts and Jumeirah Hotels & Resorts
  • Accelerate expansion in the Middle East and Asia-Pacific global markets

“Making business decisions has become much more efficient,” said Alex Lee, chief commercial officer, Jumeirah Hotels & Resorts Group. “And because we now have a greater breadth of data, we’re able to discover new insights and findings, plus look at our business more holistically. All of which help us to reinforce a culture of informed decision-making based on data and insights. Put another way, we now make decisions with confidence.”

Ali Moloo, CEO, MDO, added, “Now more than ever, hotel owners and operators are laser-focused on insights that help them drive more to the bottom line. Both MDO and InTouch share a common goal of empowering hoteliers with centralized, high-quality, accurate data to make more confident real-time business decisions.”

“InTouch has been connecting siloed data to thousands of hoteliers for more than 20 years,” said Ryan Smith, CEO, InTouch. “We live and breathe hotel data and decision intelligence, and we’re excited about this opportunity to scale by joining the industry’s fastest-growing hotel data platform.”

Focus on integrated BI Platform
The acquisition of InTouch follows MDO’s strategic investment from Cove Hill Partners in January 2022 and following that, the acquisitions of Focal Revenue, a hospitality revenue intelligence software company, and Datavision, a hotel data analytics and business intelligence company for luxury resorts.

“We are proud of the progress we have made and are committed to continuing to evolve and improve our offerings to meet the changing needs of our customers,” said Scott Ryan, president, MDO. “We look forward to serving our current and future customers by making data work for hospitality, not hospitality work for data.”