Germantown, TN- based McNeill Hotel Company has added Marci Jacobs as VP, sales & revenue generation.
In this role, Jacobs is responsible for building an integrated approach to sales, digital marketing and revenue generation to enhance collaboration and develop synergies among these functions at the corporate and property levels. She is also involved in organization-wide training activities and career development.
She has more than 25 years of hotel experience in direct selling, marketing and revenue management. Prior to joining MHC, Jacobs was a regional director of sales with Peachtree Group Hospitality Management, and before that, she was regional revenue manager and regional director of sales and marketing with Aimbridge Hospitality.
Jacobs has also served in sales and revenue management roles with Crescent Hotels and Resorts, Marcus Hotels and Resorts, and John Q. Hammons Hotels.
“Today’s highly competitive marketplace requires a holistic approach to top-line revenue to maximize return on investment for ownership. We are extremely pleased that Marci has agreed to join the McNeill team to spearhead this integration of sales, marketing, and revenue management,” said Travis Murray, president, McNeill Hotel Company. “In addition to her exceptional hospitality experience and accomplishments, Marci is a natural leader who motivates and guides teams with expertise and is a strong administrator.”
In addition to working with Murray and the MHC sales and revenue generation teams, Jacobs will be working closely with Kim Knop, director, business development, McNeill Hotel Company. “Marci’s addition to McNeill is an important component in the strategic development of our innovative, responsive and highly efficient property management platform, designed to provide customized services to owner-investors, founded on long-term relationships,” said Knop.
Jacobs added, “I am so excited to join McNeill and to be able to play a role in the continued success and growth of this company. The foundational excellence and culture of McNeill is recognized industry-wide, and I am proud to be a part of it. It is an exciting time for the company, and I am thrilled to be part of our next chapter in hospitality.”
