Hilton Garden Inn achieved a new milestone in Asia-Pacific with the opening of its 50th hotel, Hilton Garden Inn Jinzhou Central Street in China. With a pipeline of 114 properties in Asia-Pacific, Hilton Garden Inn is expected to double its current footprint in the region by 2024, out of which more than 20 hotels are expected to open in 2022.
“As one of the fastest-growing Hilton brands in the region, Hilton Garden Inn offers a myriad of opportunities for owners to effectively tap into the travel recovery in Asia-Pacific and capture the growing demand for midscale lodging solutions,” said Clarence Tan, SVP, development, Asia-Pacific, Hilton. “Its efficient and lean operating model also makes it an ideal fit for franchising with owners who are pursuing agility post-pandemic and long-term investment success.”
He added, “As a company that prides itself in prioritizing the needs of owners, the expansion of Hilton Garden Inn reflects the confidence that the owner and investment communities have in Hilton. To that, we are extremely humbled and grateful by the trust shared as it represents the kind of dynamic relationship that we strive to have with all our owners.”
In 2021, Hilton Garden Inn achieved significant growth across the region with the opening of the brand’s first hotels in South Korea (Hilton Garden Inn Seoul Gangnam), Australia (Hilton Garden Inn Albany), Thailand (Hilton Garden Inn Phuket Bang Tao) and Jakarta, Indonesia (Hilton Garden Inn Jakarta Taman Palem). The brand also made its entry into Sydney with the signing of Hilton Garden Inn Sydney Kingswood in November 2021, which is due to debut in early 2023.
The growth momentum continued into 2022, with the opening of the Hilton Garden Inn Jinzhou Central Street (pictured above), which is located in the central business district of Jinzhou. In March 2022, Hilton Garden Inn is opening its first hotel in Bengaluru, India, situated within one of South India’s largest hotel and conferencing complexes at Embassy Manyata Business Park, as well as the signing of Hilton Garden Inn Brisbane City Centre North in Australia. The momentum will continue throughout the year and will be capped off with the launch of the brand in Japan, with the anticipated opening of Hilton Garden Inn Kyoto in December.
With the brand’s franchising model launching in key cities in Asia-Pacific this year, it provides an ideal opportunity for experienced independent hotel owners to tap into Hilton’s strong commercial engine and extensive support network to drive long-term investment and meet evolving consumer needs, according to the company.
Jenny Milos, VP, focused-service & all-suites brands, Asia-Pacific, Hilton, said, “As an upscale and affordable accommodation that offers modern amenities, coupled with the brand’s signature positive and upbeat service, Hilton Garden Inn is a top choice for guests who are not only seeking to maximize the value of their travel, but are also looking for exceptional hospitality experiences. The pace of growth of Hilton Garden Inn across Asia-Pacific is a testament of the brand’s appeal and versatility for owners and guests alike, as we continue delivering on our promise to offer better and brighter stays, with the right partners in the right locations and at the right time.”