HB Exclusive: IDeaS names McCartan to lead EMEA

IDeaS Revenue Solutions, a provider of automated revenue management software and services, has named Michael McCartan area VP for Europe, the Middle East and Africa (EMEA).

He spent more than 20 years as a pricing evangelist who has helped thousands of hotels, owners and brands generate more revenue and improve profitability via the adoption of pricing automation and AI. In his hotel and travel technology career, he has held executive-level roles in product management, business development, solution engineering, professional services and consulting in large and well-known companies as well as early-stage startups.

McCartan has extensive experience in developing customer engagement models that bring internal operational rigor and clarity to cross-functional teams that delivers customer value and growth, the company reports.

In this new role, he will represent IDeaS as a thought leader and speaker at industry events, while leading the EMEA sales organization in current and new markets.

“Bringing on board an industry leader of Michael’s caliber is one more step in our continued quest to be the most impactful choice for hoteliers and accommodations leaders to drive their commercial optimization and business growth,” said Russ Stanziale, chief growth officer, IDeaS. “Michael’s experience, energy and innovative reputation will be a great addition as we build next-level relationships with our clients, partners, and key industry influencers.

McCartan added, “I am thrilled to join the undisputed leader in revenue management at a dynamic and promising time during the company’s growth. I look forward to working with the talented and dynamic IDeaS team and accelerating the already impressive momentum in one of IDeaS most strategic growth regions.”