Hotel owner, operator and developer Hotel Equities (HE) and 34th Floor Hospitality, a food and beverage consulting and management firm, are teaming up to upgrade the F&B offering across HE’s portfolio with immediate integrations at new-build properties in the Caribbean and Latin America (CALA).
The partnership aims to elevate dining experiences by leveraging 34th Floor’s track record of inventive concept design and brand development, tailoring F&B offerings to the demands of its markets and guest preference, according to HE.
“We are excited to embark on this partnership with 34th Floor Hospitality,” said Al Smith, president, hotel operations, HE. “Their team’s zest for culinary innovation will enhance our lifestyle and F&B operations, aligning perfectly with our commitment to providing unmatched service and value.”
Olivier Zardoni, CEO/founder, 34th Floor Hospitality, said, “Partnering with Hotel Equities allows us to share our passion with an even broader audience across their diverse portfolio of hotels. The collaboration fuels our excitement to deliver enhanced value and experiences to their stakeholders.”
The initial phase of this collaboration kick off by integrating 34th Floor Hospitality’s F&B strategies into select HE properties in North America and its expanding footprint in the CALA region.
Joe Reardon, chief development officer, HE, emphasized the broader outcomes, adding, “Collaborating with 34th Floor Hospitality enhances our competitive edge in new markets, as well as markets we’re well-established in. It’s key to establishing Hotel Equities as the preferred operator driving innovation in hospitality and food and beverage experiences.”
