ESA names Greg Juceam president/CEO

Extended Stay America and its affiliated entities (ESA) have appointed Greg Juceam as president/CEO (pictured above).

He brings more than 26 years of hospitality industry leadership experience to this position, most recently serving as ESA Management’s EVP/COO. He succeeds the previous President/CEO Bruce Haase, who has stepped down to pursue other opportunities.

“I am excited to lead Extended Stay America through its next chapter of growth and long-term success,” said Juceam. “For more than 25 years, ESA has pioneered the extended-stay lodging segment and is widely recognized for its premier guest experience, superior service and high-quality hotels. I thank Bruce for his skilled leadership, especially in guiding us safely and successfully through the pandemic and wish him the best in his future endeavors. Together with our team members, franchisees and general managers, I am confident that ESA is well-positioned for continued growth.”

Prior to joining ESA in November 2021, Juceam was president/COO for G6 Hospitality LLC, which owns, operates or franchises 1,400 economy lodging locations under the Motel 6 and Studio 6 brands. He previously served as CEO of BRE Hotels and Resorts, a hospitality real estate platform that represented more than 250 hotels in the upscale and luxury hotel segments. He has also held senior leadership positions at Interstate Hotels & Resorts, InterContinental Hotels Group and Bristol Hotels & Resorts.