Tock, a reservation, experiences and events platform for the hospitality industry, has partnered with Curator Hotel & Resort Collection. The collaboration will offer Curator member hotels and resorts access to Tock’s solutions suite, which will enhance its food and beverage operations and provide additional experiential amenities to its guests.
As Curator’s newest platform partner, Tock will empower member hotels and resorts to streamline their operations, drive ancillary revenue and elevate guest experiences all on one system. Through its integrated suite of reservation, event and guest relationship management tools, Tock delivers seamless, innovative solutions for the hospitality industry, according to the company.
“Tock provides a holistic solution that empowers our customers and we’re thrilled to bring that to Curator’s elite network of independent hotels and resorts,” said Patrick Venn, head of hotels and enterprise, Tock. “This partnership aligns with our mission to empower hotels of all sizes with forward-thinking technology focused on revenue management. Together, we aim to help these properties not only in navigating today’s competitive landscape, but also setting new standards in delivering extraordinary guest experiences.”
Tock’s platform has capabilities that can be tailored specifically for hotel operators. Curator member properties can transform guest experiences beyond simple dining reservations by monetizing underutilized spaces and selling diverse experiences such as brunch buffets, fire pit gatherings, seasonal activations, afternoon tea, cabana rentals and more. The collaboration will also provide member hotels access to features like Tock’s Concierge Program to book reservations on behalf of their guests, and strategic integrations for CRM, reporting systems, point-of-sale systems and loyalty programs to help operators deliver better hospitality and increase sales.
“By partnering with Tock, we are supporting our member properties with a world-class reservation platform built to improve their bottom line,” said Brent Hayhurst, VP, program development, Curator. “Tock’s incredibly powerful suite of tools will be instrumental in helping our members who are looking to enhance their guest reservation capabilities and confidently deliver more innovative dining and event offerings.”