Choice names Sally Bartas chief talent and culture officer

Choice Hotels International Inc. has appointed Sally Bartas to the position of chief talent and culture officer.

In this newly created role, she reports directly to the company’s chief HR officer and works closely with leaders across the enterprise to strategically expand Choice’s talent programs and forward-thinking HR strategies, including workforce planning, succession planning and talent management and acquisition. She will also play a key role in guiding Choice’s diversity, equity and belonging initiatives in alignment with the company’s overall growth strategy.

“Our brand promise of being welcome, wanted and respected extends to all facets of the organization, including how Choice approaches attracting and retaining the industry’s top talent,” said Patrick Cimerola, chief HR officer, Choice Hotels. “Providing associates at every level of the organization the resources and opportunities they need to thrive is a critical component of our corporate strategy, and why we are proud to broaden our talent management initiatives with this new role. Sally is a people-centric leader, and I’m confident her broad human resources experience will help Choice Hotels and our incredible associates reach their highest potential.”

Bartas joins Choice Hotels from Stanley Black and Decker, where she most recently served as VP, HR. During her successful tenure, she held roles of increasing responsibility and played an integral part in defining the company’s long-term HR processes and organizational culture. Earlier in her career, Bartas served in various HR and marketing roles within the hospitality industry.