Accor plots 2022 growth

Accor has revealed some of its newest properties and upcoming destinations for 2022.

Many destinations—including London, Doha and Moscow—will welcome multiple new Accor hotels this year, while several Accor brands have sought out new locations, such as Pangkalan Bun in Indonesia; Copenhagen, Denmark; and Casco Viejo in Panama City.

“Accor is a strong believer in the power of diversity—in our workforce, our client base and our brands,” said Sébastien Bazin, chairman/CEO, Accor. “We continuously introduce fresh concepts and exciting new places to discover. With more than 300 new hotels and resorts opening their doors in 2022, we are certain that each member of our vast community of loyal guests around the world will find somewhere unique to inspire their next journey.”

One of the most anticipated openings for the company is Raffles London at The OWO. This architectural masterpiece, located at the historic Old War Office—the iconic Whitehall building inhabited by Britain’s most famous statesmen and spies, from Winston Churchill to Ian Fleming—is in the final touches of a monumental transformation to create 120 rooms and suites, 85 unique branded residences and 11 destination restaurants and bars.

In northwest England, Novotel Liverpool Paddington Village will open as a beacon of hospitality in Liverpool. With more than 220 rooms among 16 stories, the new flagship hotel will be the tallest gathering spots for tourists and locals.

Other recent and upcoming openings in Europe include Sofitel Barcelona Skipper, Mercure Amsterdam North, ibis Styles St. Margrethen Switzerland, Mercure Hotel President in Lecce, Italy and MGallery Cagliari Palazzo Tirso, Italy. In 2022, Accor will welcome new additions to Paris including MGallery Issy-les-Moulineaux Domaine de la Reine Margot and greet Paris Vincennes.

North America will see the continent’s first Raffles later this year. Raffles Boston Back Bay Hotel & Residences is a 35-story building featuring 146 residences, 147 guestrooms and six food and beverage venues, including a sky bar and speakeasy.

In the Middle East, the group will broaden its Rixos portfolio in Qatar and in the region overall with the upcoming Rixos Doha Qetaifan, Rixos Obhur Jeddah in Saudi Arabia and Rixos Jewel of the Creek in Dubai, UAE. Accor will also introduce the new Raffles Doha and sister hotel Fairmont Doha, Banyan Tree AlUla in the Asher Valley of Saudi Arabia and Fairmont La Marina Rabat-Salé.

Another noteworthy market for Accor this year is Russia, the company reports. Domestic tourism continues to grow, particularly among Russian travelers who are accustomed to international services and high standards of vacation experiences. Accor is adding to its portfolio across the country with a range of destinations, including Novotel Moscow ComCity, ibis Styles Kogalym Russia and Mövenpick Resort and Spa Anapa Miracleon.

The company is also opening its first property in Denmark—ibis Styles Orestad Denmark, on the edge of Copenhagen.

Finally, with lifestyle representing one of the fastest growing segments of the global hospitality industry, Accor, through its joint venture with Ennismore, will continue to grow its lifestyle brands including Mondrian, SLS, The Hoxton, Morgans Originals and Mama Shelter. Openings across this category include the first Mondrian in China, Hong Kong Kowloon, a 324-room property with uninterrupted harbor views; the inaugural Maison Delano Paris in the 8th Arrondissement; TRIBE Phnom Penh Post Office Square which will bring bold design to Cambodia’s hotel scene, and Mama Shelter Dubai, a larger-than-life Mama that embodies the idea of a resort in the heart of the city with apartments, pools and an outdoor cinema.

“Accor’s development pipeline is very robust and we are delighted to bring so many projects to life in 2022,” said Agnès Roquefort, global chief development officer, Accor. “Our hoteliers all over the world are eager to welcome guests to their favorite destinations, as well as introduce them to new places, in a much bigger way than we’ve done over the past couple of years.”