AAHOA launches AAHOALending.com

In response to the growing challenges in securing financing, AAHOA has launched AAHOALending.com, powered by Bridge. This hospitality-focused digital lending platform offers AAHOA members access to more than 150 lenders, with plans to add more lenders regularly to maintain a competitive edge. The platform will allow users to compare financing options side-by-side, find the best rates and secure funding, according to the companies.

“AAHOA is dedicated to ensuring our members have access to the best resources available, and AAHOALending.com is a direct result of that commitment,” said Rahul Patel, treasurer, AAHOA. “Through our member-centric vision, we are continuously working to provide solutions that address our members’ most pressing challenges. By partnering with Bridge, we are delivering a transparent, user-friendly platform that empowers our members to secure capital more efficiently in today’s evolving market.”

He also noted that AAHOA IT Consultant Shehul Patel has been instrumental in working with Bridge to ensure a seamless integration of the platform with AAHOA’s existing digital infrastructure.

A recent AAHOA survey revealed that more than 90% of hoteliers reported that market conditions are more challenging than in previous years, with 95% stating they would benefit from the ability to compare financing terms in a standardized format. AAHOALending.com is designed to meet these needs, offering a more competitive way to secure financing and helping members make informed decisions, according to the association.

“The launch of AAHOALending.com is a game-changer for AAHOA members,” said Laura Lee Blake, president/CEO, AAHOA. “Bridge’s commitment to innovation aligns perfectly with AAHOA’s mission to support our members with the best resources available. We are excited to see how this new platform will empower our members to access the capital they need to succeed.”

“We’re thrilled to partner with AAHOA to bring innovative lending solutions to their 20,000+ members,” said Rohit Mathur, cofounder/CEO, Bridge. “This partnership highlights the strength of our technology and reinforces our commitment to continuously evolving our platform to better serve the needs of AAHOA’s members.”

Bridge has also been named a Club Blue Industry Partner. Club Blue is the highest level of partnership in AAHOA’s Industry Partner program, with only 12 of the association’s 300 partners qualifying for this status.

“We are excited to welcome Bridge as our newest Club Blue Industry Partner,” said Miraj S. Patel, chairman, AAHOA. “Their innovative platform and extensive expertise in providing debt capital solutions will be an invaluable resource for our members.”

Bridge’s participation in AAHOA’s Vendor Partner program gives the company direct access to the association’s 20,000 members, all 100% qualified buyers. AAHOA members will have opportunities to engage with Bridge at more than 200 events each year, including AAHOACON, town halls, hotel owners conferences and trade shows.